{"title":"Denise Lee Yohn","description":"","products":[{"product_id":"fusion-how-integrating-brand-and-culture-powers-the-worlds-greatest-companies","title":"Fusion: How Integrating Brand And Culture Powers The Worlds Greatest Companies","description":"\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Denise Lee Yohn\u003c\/p\u003e\n\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003eLanguage:\u003c\/b\u003eEnglish\u003c\/p\u003e\n\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003eBinding:\u003c\/b\u003e Paperback\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePublisher: \u003c\/b\u003eNicholas Brealey\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eImprint: \u003c\/b\u003eNicholas Brealey Publishing Us\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePages: \u003c\/b\u003e240\u003c\/p\u003e\n\u003cp\u003eIn FUSION , Denise Lee Yohn examines some of the world's greatest organizations and reverse-engineers their greatness - specifically how\nthey've integrated what's on the inside (culture) with what's on the outside (brand) for remarkable results. Through detailed case studies,\ninterviews with industry leaders, findings from respected academic research and drawing on her own experience working with extraordinary\nbrands across a broad range of sectors, Denise shows how great companies achieve the brand-culture fusion that creates extraordinary results\nand growth. FUSION is for those with responsibility and oversight for the core operations of their business (C-Suite and line managers) who\nalso set the tone and direction for their companies.\u003c\/p\u003e","brand":"Denise Lee Yohn","offers":[{"title":"Default Title","offer_id":13253152178289,"sku":"HAC-121","price":439.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0015\/0601\/7393\/products\/9781473690493.jpg?v=1536256613"}],"url":"https:\/\/www.booksetgo.com\/collections\/denise-lee-yohn\/language_english.oembed","provider":"BOOKSETGO","version":"1.0","type":"link"}