{"title":"Ramesh Dorairaj","description":"","products":[{"product_id":"games-customers-play","title":"Games Customers Play: What they don’t tell you about buyer-seller relationships","description":"\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ramesh Dorairaj\u003c\/p\u003e\n\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003c\/p\u003e\n\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003eBinding:\u003c\/b\u003e Paperback\u003c\/p\u003e\n\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003ePublisher: \u003c\/b\u003ePenguin India\u003c\/p\u003e\n\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003eImprint: \u003c\/b\u003ePortfolio\u003c\/p\u003e\n\u003cp class=\"product-meta\" itemprop=\"brand\"\u003e\u003cb\u003ePages: \u003c\/b\u003e224\u003c\/p\u003e\n\u003cp\u003eAre you coming across clients who no longer believe in win-win deals? Do you think customers are negotiating even harder? Do you have a feeling that you are playing a different game now?\nBusiness has been an endless series of games played by buyers and sellers-with one difference. Both sides could win at the same time.\nBut somewhere along the way, many customers have changed the rules of these games in their favour. As a seller, when do you give in and when do you hold back? When do you walk away? Do you search for other markets? Or do you grin and bear it in the hope of better times?\nIn Games Customers Play, Ramesh Dorairaj shows you how to spot such games and change the rules to your advantage. So that it doesn't matter what the deal is, you will always win!\u003c\/p\u003e","brand":"Ramesh Dorairaj","offers":[{"title":"Default Title","offer_id":14327900504177,"sku":"PRH-435","price":355.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0015\/0601\/7393\/products\/5af3b5c8b7eff-253x405.jpg?v=1537635093"}],"url":"https:\/\/www.booksetgo.com\/collections\/ramesh-dorairaj\/price-range_between-200-to-500.oembed","provider":"BOOKSETGO","version":"1.0","type":"link"}